How do I get a great photo for my Listing or profile photo?
- As a rule of thumb, taking a photo in a well-lit place will result in a higher quality picture.
- The quality of a photo has a direct correlation to the quality of the camera. While your iPhone camera will take a perfectly fine picture, if you can borrow a friend’s DSLR you’ll get an even better result.
- Think about the context of the photo. If you’re a chef and the picture has nothing to do with food or cooking, it may not help the viewer get a feel for your experience.
- If the experience is an activity, an action shot is always better than something stationary. If the customer can see you in action, it creates a stronger image in their mind.
- Images that include people are always preferable and tend to sell better than images of things.
- An uncluttered background puts you and your activity in striking focus and will be more impactful in conveying your experience.
- Think like a cinematographer. Consider including an establishing shot to showcase the setting as well as a combination of closeups and vignettes to show inviting and evocative details.
- Put yourself front and center in photos.
- Candid and natural looking shots are always preferred to staged portraits.
Still stuck? Create a pinboard of images of your favorite ad campaigns, blogs, and magazines to get some inspiration.